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Issue 14

Image is everything - In these days of economic uncertainty, could there be a worse time to suffer a crisis of confidence in your brand?

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Blog

Spencer Green
Chairman, GDS International

Sales and the 'Talent Magnet'

A lot is written about being a ‘Talent Magnet’, either as a company, or as President. It’s all good practice – listen, mentor, reward, provide clear goals and career maps. Good practice for the employer, but what about the employee?
24 May 2011

Cross-channel commerce: The consumer view

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This online study, conducted by an independent service, polled 1,054 US consumers aged 18 years old. It analysed their use of channels including computers, mobile devices, brick-and-mortar stores, catalogs, and customer service representatives to gain more information about or to complete the purchase of a product or service.

The survey also gathered data about consumers' experiences with these channels, as well as their attitudes toward email marketing promotions and the incorporation of social media into their online commerce activities.


Please click the link to read the entire article on Cross-channel commerce: The consumer view.

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Disclaimer: All comments posted in a personal capacity